Voice of the People

Services

Social Management, Blog Writing, Newsletter, Design, Video Editing

Year

2024 – Present

Voice of the People is a global Jewish council under the leadership of Israel’s President, bringing together 150 members from around the world to address long-term challenges facing the Jewish people. From its very first launch post, VOP has trusted SNFLWR to lead its digital storytelling.

 

Through thoughtful design, smart social strategy, and authentic voice, SNFLWR has helped shape the platform’s presence from scratch, transforming major events, blog content, and fellow engagement into bold, engaging campaigns that feel alive with purpose.

Social Media Management

1.05M

Instagram impressions during launch campaign

6.2%

Instagram engagement rate (Q1 2025)

605K

Influencer reach across 9 pro-bono collaborations

3K

New Instagram followers in first 3 months

Monthly Newsletter

70.7%

Top Open Rate

47.2%

Highest Click-to-Open Rate (CTOR)

59.8%

Average Open Rate Across 6 Newsletters

0.6%

Average Unsubscribe Rate

Blog

70.7%

Top Open Rate

47.2%

Highest Click-to-Open Rate (CTOR)

59.8%

Average Open Rate Across 6 Newsletters

0.6%

Average Unsubscribe Rate